Olmstead Blog

Andy Ziegler

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The Hidden Cost of an Unoptimized Solution

Posted by Andy Ziegler

Olmstead’s Andy Ziegler says in our webinar “Avoiding Shiny Object Syndrome” “Firms leave all kinds of horsepower on the bench”. How does this affect firms? Firms do not maximize the potential of anyone tool in their distribution stack leaving features on the table. They also do not integrate their tools as effectively as possible, missing out on an ROI multiplier effect. 

Why does this happen?  This is caused by functional silos, narrow project scope, project fatigue, and a lack of data readiness

The Symptoms of Shiny Object Syndrome

Posted by Andy Ziegler

In 2019, asset managers doubled their digital spending* , but when we polled registrants  for our webinar “Avoiding Shiny Object Syndrome to improve Distribution Architecture ROI   we found that 84% of customers say that their investments in client communications solutions have not quite met the mark.    

 

As COVID-19 accelerates the move to virtual and digital, this trend becomes more concerning and must change. A positive ROI on client communications solutions is no longer a nice to have but a strategic imperative. 

 

So why haven’t most organizations seen the success that they originally anticipated?

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